1967 IRIS LOVER'S CATALOG
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COVER: This 8.5" x 11" features the 1967 Introduction Nightside. In the background is "Iris Time at Schreiner's," a photograph first used on the 1964 Catalog.

ABOUT: This is a typical catalog where it's type ran until the mid-70s. Irises were listed alphabetically, followed by their description with pictures scattered throughout the catalog. The font style consisted of the variety names in a sans-serif, all-caps font. The description was then slightly smaller in a serif-type font. They would use this format for many decades, perhaps until the 1985, but definitely by 1987, where the blue color was used for the names.

GREETING: IRIS: Queen of the Springtime Garden
     We are pleased to present our 42nd edition of An IRIS LOVER'S CATALOG featuring distinguishing modern Iris, and it is our pleasure to thank each of you for your wonderful orders and interest. We think this is the most exciting and unusual iris catalog assembled. Within its pages will be found descriptions and pictures of many rare and unique iris varieties. We also have set up many "specials" to help you obtain these rare items at reduced prices and thus indivdualize your garden with Iris far more gorgeous than any of the pictures in this book. For a Fairyland of Color - Plant Iris!

IRISES INTRODUCED:
     SCHREINER INTROS:
           Chordette
           Crinkled Joy
           Curtain Call
           Dream Time
           Eternal Flame
           Fireball
           Jolie
           Nightside
           Royal Touch
           Sun Miracle
           Superglow
           Tijuana Brass
           Wild River

     OTHER INTROS:
           None

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